Johnny Hyde

Excelsior Brand Strategy + Creative
Johnny is Founder and President of Excelsior, a Colorado branding firm specializing in strategy, story, identity, creative, content, web, campaigns, consulting and fractional marketing services for companies in the B2B space. He brings more than three decades of creative leadership, business development, and entrepreneurship to the CTLF team as a member of the Board of Advisors.

Over the years, Johnny has held just about every job title in the marketing world using his skills as an expert brand strategist, creative copywriter and business developer. His portfolio includes a variety of work for a wide range of international, national, and regional brands from sporting goods to software. He has deep roots in both Colorado and Nebraska as cofounder of a Colorado ad agency, through his leadership positions in creative and in-house agencies, and as a graduate of the University of Nebraska’s College of Journalism.

Johnny is a former vice president of marketing and operations for a large hospitality company, past president of the Business Marketing Association of Colorado and a longtime member of Strategic Connections and the Colorado Thought Leaders Forum. He is also a graduate of the Leadership Northern Colorado and Association for Corporate Growth’s Leadership 20 programs.

Johnny is married to his wife of 25 years with whom he has raised three daughters. His interests beyond business include outdoor sports and activities, motorcycling, travel, movies, and music.